Advertising is a form of communication that typically attempts to persuade potential customers to purchase or to consume more of a particular brand of product or service.

This is a niche article directory featuring free advertising articles, case studies, papers, tips, strategies and much more.

Branding
Direct Marketing
Graphic Design
Media
Planning & Strategy
Print Media

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Latest Articles

Environmentally Friendly Print Design - How to Save the Planet and Look Good

Category: Print Media

The printing industry is notoriously bad for the environment, right? Noxious chemicals….

A Brief History of Banners

Category: Media

Banner making is an ancient craft which is still very popular in modern day….

AIDA and Dagmar - Models for an Advertising Agency

There are ample of theories to explain the process that goes in the buyer’s mind ….

Logo Designers - the 5 Point Plan to Designing a Stunning Logo

Category: Graphic Design

If we had a dollar every time somebody gave us their opinions on what makes ….

How to get prospects to open your direct mail envelopes

In direct mail, you have a formidable enemy—the wastepaper basket….

Direct Marketing: Overlooked, Underappreciated and Unstoppable

As business leaders and professionals, we all know by now that the success of an organization….

Make your Logo Stand Out With an Advertising Slogan

Category: Branding

The representation of a product/ service with a logo is an essential part of the branding process….

Brief Introduction of Branding

Category: Branding

A brand is a collection of images and ideas representing an economic producer ….

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